Volume : 2, Issue : 6, June - 2013

Trademark Infringements in India –Case Study with Reference to Consumer Goods Sector

Suvrashis Sarkar, Dr. Stephen D Silva

Abstract :

In a highly competitive business environment of India with many local players and growing number of multinational companies entering India, the space for one’s own niche and positioning one’s and as distinct and superior is a concern most supreme for sustainability and future growth. In such a situation infringements of intellectual property becomes a big threat and more so trademarks infringement and protection becomes more common area of focus and attention. In India most widely known intellectual property infringements get highlighted from the Pharmaceutical, Information technology and the Entertainment sectors, however a big amount of trademark infringement concerning and name and and positioning happens in the consumer goods sector including both consumer durable and non–durable goods. This paper focuses on case studies of some trademark infringement incidences in India from the consumer goods sector and attempts to have an analysis of the same