Volume : 4, Issue : 3, March - 2015

Languages of powers. Mottoes and slogans of institutions and their ability to think ourselves. And universities?

Miguel Alberto Gonz Lez Gonz Lez

Abstract :

<p>&lt;p&gt;&amp;lt;p&amp;gt;&amp;amp;lt;p&amp;amp;gt;&amp;amp;amp;lt;p&amp;amp;amp;gt;&amp;amp;amp;amp;lt;p&amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;nbsp;This text comes from the research titled languages of power, languages that think us? Whose main interest is to&amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;gt; &amp;amp;amp;amp;lt;div&amp;amp;amp;amp;gt;understand the different languages from powers and ways to think us, this research was made between 2011 and&amp;amp;amp;amp;lt;/div&amp;amp;amp;amp;gt; &amp;amp;amp;amp;lt;div&amp;amp;amp;amp;gt;2014 at the Universidad de Manizales, Colombia. The mottos and slogans are institutions instances that think us&amp;amp;amp;amp;lt;/div&amp;amp;amp;amp;gt; &amp;amp;amp;amp;lt;div&amp;amp;amp;amp;gt;and make us think, are they consistent? What they mean? Why make them? For whom make?&amp;amp;amp;amp;lt;/div&amp;amp;amp;amp;gt; &amp;amp;amp;amp;lt;div&amp;amp;amp;amp;gt;To think the mottoes, the slogans and the senses that display is, somehow, to check many forms of communication&amp;amp;amp;amp;lt;/div&amp;amp;amp;amp;gt; &amp;amp;amp;amp;lt;div&amp;amp;amp;amp;gt;that, in place, of liberating they submit and pronounce certainly to develop, this because a motto or a slogan, very deep down, which it is&amp;amp;amp;amp;amp;nbsp;required is solidarity and commitment. Does not matter, companies with capitalist models or solidary tradition, even religious, educational,&amp;amp;amp;amp;amp;nbsp;military institutions or other governmental instances, the mottoes and the slogans constitute them as a way toimpact and try to control the&amp;amp;amp;amp;amp;nbsp;society.&amp;amp;amp;amp;lt;/div&amp;amp;amp;amp;gt;&amp;amp;amp;lt;/p&amp;amp;amp;gt;&amp;amp;lt;/p&amp;amp;gt;&amp;lt;/p&amp;gt;&lt;/p&gt;</p>